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Simply Amoena


Our goal is to make your daily work easier, again and again:

My colour. My style. Myself. One shade – and an exclusive variety of bras for your customers.

Change of colour name

Simply Amoena

Change of product name

Former product name Latest product name
Zipper Bra Medium Support Gloria SB FC
Fleur SB Fleur SB FC
France SB Frances SB FC
Lara SB Lara SBP
Lara Satin SB Lara Satin SBP
Mara SB Mara SBP
Mara SB FC Mara SBP FC
Barbara WB Barbara WBP
Ester SB Ester SB FC
Emilia Emilia SB FC

Size adjustments

Article Size ( 2022 ) Size ( 2023 ) Available from Phase outs
Valletta Top 36 - 54 36 - 56 Colour sand/charcoal melange: February 2023
Colour mocha/black: March 2023
Colour white: April 2023
Isabel SB 70–85 AA; 70–100 A;
70–105 B, C;
70–95 D; 75–95 E
75–100 AA, A;
75–105 B, C;
75–95 D, E
May/June 2023 While stocks last
Nora SB
75–100 A, B, C, D 80–105 A, B, C, D September/October 2023 While stocks last
Lara SBP
75–90 AA;
70–100 A, B, C, D, E
70–100 AA, A, B, C;
75–100 D, E
May/June 2023 While stocks last
Lara Satin SBP
70–100 AA, A, B, C, D, E 75-100 AA, A, B, C, D, E Colour nude: May/June 2023 Colour black: September/October 2023 While stocks last

Size extension to 2XL

  • Amy SB
  • Gloria SB FC (formerly Zipper Bra Medium Support)
  • Clara SB FC

Abbreviations explained

Textile abbreviations International naming Designation
SB Soft Bra Soft Bra
SBB Soft Bra Bustier Soft Bra Bustier
SBP Soft Bra Padded Padded Soft Bra
WB Wired Bra Underwired Bra
WBP Wired Bra Padded Underwired Padded Bra
Sports Bra Sports Bra Sports Bra
PTY Panty Briefs
HIP Hipster Hipster Briefs
HW PTY High Waisted Panty High Waister Brief
Top Top Top
FC Front Closure Front Fastening
Simply Amoena