Celebrate Breast Cancer Awareness Month
October is breast cancer awareness month worldwide, with the aim of raising public awareness of the disease and showing solidarity with the women affected by it. And since 1992 the pink ribbon has been the symbol of solidarity with breast cancer patients through private and corporate commitment.
At Amoena, we recognize that October and pink can be emotionally complicated for many of our customers; but we also want to honor you in a special way.
Supporting Each Other, Supporting Confidence
Let's spread a message of hope and confidence this October!
For Pink October 2023 the company has created a special edition bra and panty set – the Ivy wire-free t-shirt bra in a sparkly rouge color, and a matching panty. With these efforts, we hope to honor you and put our words of support into specific action:
To give back to the breast cancer community, your purchases of the 2023 Ivy Bra and Ivy Panty will benefit The Vera Bradley Foundation for Breast Cancer, a non-profit fundraising organization which, to date, has donated more than $38 million to support critical advancements in breast cancer research.
Amoena's product portfolio offers breast cancer patients support at all stages of their post-surgery recovery. Recovery Care products for initial and post-operative care, such as post-surgical bras with and without compression, can provide significant support for a good surgical outcome and wound healing. Full and partial prostheses (we call them breast forms) help to shape a natural silhouette after surgery, and restore body balance and confidence.
The Pink October 2023 special edition set continues a long tradition of Amoena supporting confidence. Based on our popular Mara bra design, this Ivy T-shirt bra features seamless, molded foam cups to create a smooth silhouette. Its sparkling fabric is a subtle celebration of survivorship, along with excellent support and everyday comfort. The matching panty creates a set that supports your confidence.
We invite you to celebrate with us. Ask your local Amoena retailer to save an Ivy bra for you to help us give back, or order yours online, and you'll be supporting research for women who experience breast cancer in a real way.
Follow us on social media to watch all the good we do this month.
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