Amoena grows green
Taking responsibility for protecting the environment
For the past 35 years, Amoena has been recognised as the industry leader in innovation and technological advancements. Our history is entrenched in producing the highest quality products for our customers, and we've established a reputation for continually raising the bar of our industry's standards.
Leading the way
While our work helps improve women's quality of life, we don’t want to impair the quality of life for others. We take our role as the industry leader seriously and understand that it comes with great responsibility. Therefore, we are committed to acting as responsible environmental stewards by working diligently to reduce our carbon footprint on a global scale and encouraging the industry to follow our lead. "Amoena has a long history of practising proactive environmental and social responsibility," said Andreas Linke, manager of Quality and Environment for Amoena. "Our industry needs to take an active role in sustaining the environment, and Amoena has put a great deal of effort into formulating a global management approach to ensure that our business processes comply with international standards."
Commitment to excellence
Research conducted by Amoena suggests that within the next ten years, the number of people participating in the globalisation of production and/or consumption of our products will double from 25 to 50 per cent. To address this, since the carbon-based fossil energy resources we use are non-renewable, our products, processes and business models will undergo significant changes to meet the demand driven by our retailers and end users. Amoena is environmentally certified by the International Organisation for Standardisation (ISO) Standards and has successfully executed several sustainability projects in the past. However, we are now putting an increased focus on turning all parts of the company 'green.' From product design to sales and marketing, our goal is to incorporate green practices throughout our entire organisation.
Green ambassadors around the world
Each Amoena subsidiary has appointed a green ambassador to help us achieve our goal, and we plan to conduct company-wide 'green investigations' to ensure we're all following the new practices and have the resources in place to implement them. By our next ISO audit, we will issue a new corporate environmental policy and guidelines, conforming to the most up-to-date compliance standards and anticipating environmental changes in the resources we use and the practices we follow. As we plan for the future, we are considering all environmental aspects of sourcing, from certification to textile dyeing. "Amoena always has its customers' best interests in mind when we make a new collection or evolve a current product," Linke said. "Protecting the environment is an extension of our commitment to the women we serve. It's not just the right thing to do; it is at the heart of Amoena's philosophy of ensuring quality of life for future generations."